Taking action today for a better tomorrow: our LOOP allows us to recycle clothing so that we can recover valuable fabric. We then give the materials a new lease of life as future Maier Sports clothing. How, you ask?

This is how our circular recycling system works

NFC
 

We equip every LOOP product with an NFC tag.


On this tiny chip, we save all the material information we need for future recycling. The NFC tag is scanned at key points in the LOOP process –separation, sorting and recycling – allowing us to instantly find out what’s stored on it. Using an NFC tag makes our recycling system more precise, more efficient and, ultimately, far superior. Of course, we don’t save any of your personal information – and we never will.

 

NFC
 

We equip every LOOP product with an NFC tag.


On this tiny chip, we save all the material information we need for future recycling. The NFC tag is scanned at key points in the LOOP process –separation, sorting and recycling – allowing us to instantly find out what’s stored on it. Using an NFC tag makes our recycling system more precise, more efficient and, ultimately, far superior. Of course, we don’t save any of your personal information – and we never will.

 

Outdoor adventures
 

You go out and have fun exploring the outdoors.


Whether that’s trekking weekends, mountain hiking tours in the Alps or round-the-world trips, we can’t wait to hear about your adventures. Naturally, our LOOP products offer all the incredible quality and functionality that you’ve come to expect from Maier Sports.

Outdoor adventures
 

You go out and have fun exploring the outdoors.


Whether that’s trekking weekends, mountain hiking tours in the Alps or round-the-world trips, we can’t wait to hear about your adventures. Naturally, our LOOP products offer all the incredible quality and functionality that you’ve come to expect from Maier Sports.

Recycling
 

After many action-packed years, we will recycle your LOOP product.


Even the best outdoor clothing can’t last forever. Simply return your LOOP product to us and we’ll scan the NFC tag, separating and sorting all the fabrics and other materials. We’ll eventually turn the extracted fibres into new yarn.

Recycling
 

After many action-packed years, we will recycle your LOOP product.


Even the best outdoor clothing can’t last forever. Simply return your LOOP product to us and we’ll scan the NFC tag, separating and sorting all the fabrics and other materials. We’ll eventually turn the extracted fibres into new yarn.

New clothing
 

We create new, sustainable pants, jackets and shirts from old materials.


Your clothes will live on in our future collections: the LOOP comes full circle and starts again.

New clothing
 

We create new, sustainable pants, jackets and shirts from old materials.


Your clothes will live on in our future collections: the LOOP comes full circle and starts again.

Highlights of the LOOP-Collection

LATIT family: Top quality recycled polyester

A highlight from our LOOP collection: the LATIT family.  The LATIT series light summer pants for men and women are the first fully recyclable NFC-tagged products made by Maier Sports, your pants and fit specialist. Whether you’re looking for long pants, zip pants, shorts, Bermuda shorts or women’s Capri pants, you can choose between various sizes, fits and waistband types to find the pants that’re a perfect fit for you. And every LATIT can be recycled into new high-quality Maier Sports products at the end of its life cycle. Naturally, LATIT pants are available in a wide range of different sizes to fit any body type.

Latit pants for women

Start your endless journey


The LOOP, at a glance: we’ll explain to you how our circular recycling system works in under 30 seconds.

Driven by sustainability

Caring for the environment informs our whole approach to designing clothes – and our LOOP is just one example of this. Find out what we’re doing to be more sustainable at Maier Sports. 

Once in the LOOP, always in the LOOP.


More recycling; less reliance on fossil fuels. Our circular recycling approach makes Maier Sports clothing more sustainable and means it can last forever. We show you what goes on in the background to make it possible.

Maier Sports adventure camp - win 2 tickets

Show us your contribution to sustainability and apply for our fifth Maier Sports adventure camp in October 2024!